Tutors

Leda Demetriadou

Architect Engineer & Industrial Designer

Leda is a Cypriot designer based in the Netherlands. She holds an Integrated Master of Science in Architecture Engineering from the Aristotle University of Thessaloniki and a Master’s in Industrial Design from Eindhoven University of Technology. Her architecture thesis, “Redesigning the AUTH university camping", explored activating underused spaces through new functions and temporary living. Her TU/e thesis, “Co-Net,” focused on user experiences in co-working spaces through a business-oriented approach. She has participated in design & construct workshops including MEDS, EASA, HERSUS, Cyprus Architects Association, and the 8th Biennale of Thessaloniki. Her experience spans architecture and urban design, user experience, and entrepreneurship.

Ahmad El Zu'bi

Architect & Urban Designer

Ahmad is a Lebanese architect and urban designer with experience across Europe and the Middle East. He holds a Master’s in Architecture and Urban Design from Politecnico di Milano and a Bachelor’s in Architecture from Eastern Mediterranean University. His work focuses on sustainable urban regeneration, with a thesis titled ‘Rebuilding from Trauma: A Holistic Approach of Mapping Emotions to Urban Healing’. Ahmad has led and coordinated major projects in Riyadh, Jeddah, Dubai, Milan, and Nice, working closely with high-end clients, engineers, and contractors. He also contributed to AirBreak in Ferrara, an EU-funded project reducing air pollution and turning the ex-Teatro Verdi into a participatory design hub.

Stefanie Zins

Product & Industrial Designer

Stefanie Zins is a Romanian industrial designer whose work focuses on bringing positive experiences into overlooked or forgotten moments within larger systems. She completed her Master’s in Industrial Design from Eindhoven University of Technology and her Bachelor’s in Industrial and Product design from Maryland Institute College of Art. Her thesis, “Friendly Furniture” focused on designing to promote positive social dynamics in public spaces through the design of the objects within them. She has collaborated with a range of companies and startups, especially those rooted in social entrepreneurship. Her professional experience spans furniture design, consumer product development, and packaging and branding design.